Software that helps you sell more.

Bowimi provides FMCG brands with a user friendly platform and mobile app to collect, organise and act on field sales/marketing data. 

We bring all your field sales data together in one easy to use platform so you can save valuable time and make your team more efficient.





Built for
FMCG Brands

Data Capture

Capture precisely the data your business needs, including photos, contact details, multiple choice questions and much more. Our app allows you to seamlessly record data against over 200 million places around the world, without needing to manually add or upload places.

Insights and Visualisation

Capturing data is half the job, the other half is using that data to identify issues and opportunities to grow your business. We present your data on filterable maps, activity feeds and graphs to make sure you’re always getting the most value from the data your team capture.

Route Planning and Automation

Our route planning features save you and your team hours every week. We make it easier than ever to build and distribute routes, then optimise routes for each person on your team based on their location. Connect data from your retailers and distributors to automatically build routes based on store alerts. 

“We are incredibly grateful to the team at Bowimi for offering The Curators a solution to our long-term issues in properly tracking our sales visits. From independent field-sales to grocery merchandising, it is so refreshing to be working with a company who are so willing to work alongside us in growing our presence in the market. They have been so adaptable, listening to our needs and suggestions from day 1 and tirelessly improving the app so that we can really maximise every single visit we undertake. I will and have been recommending them to all other brands I know!”

Toby Fleming, The Curators


We integrate with Elm to allow you to automatically create lists of stores which need to be visited, display visit data alongside store alerts, and calculate the ROI of your visits so that you can focus on the ones which will deliver the most value. 

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