Software that helps you sell more.

Bowimi provides FMCG brands with a user friendly platform and mobile app to collect, organise and act on field sales/marketing data. 

The easiest way to manage data and activity across thousands of locations, making your team more effective at winning new business and engaging customers.





Built for
FMCG Brands

Manage Locations and Activity

Manage all of your customers and prospects in one place and seamlessly add to your CRM from Google’s 200 million places. With Bowimi, it’s never been easier to tag, record data against and manage locations at scale.

Task Manager

The world’s only task manager that’s fully integrated into your routes and CRM. Use Bowimi to seamlessly set reminders to visit or follow up with customers or prospects and save hours of admin every week. 

Insights and Visualisation

Capturing data is half the job, the other half is using that data to identify issues and opportunities to grow your business. We present your data on filterable maps, activity feeds and graphs to make sure you’re always getting the most value from the data your team capture.

Data Capture

Capture precisely the data your business needs, including photos, contact details, multiple choice questions and much more. Our app allows you to seamlessly record data against any location around the world, without needing to manually add or upload places.

Route Planning and Automation

Our route planning features save you and your team hours every week. We make it easier than ever to build and distribute routes, then optimise routes for each person on your team based on their location. Connect data from your retailers and distributors to automatically build routes based on store alerts. 

“Bowimi has really propelled us forwards in the sales game – I don’t know what we’d do without it! There’s a lot of scope for personalisation and the team are super helpful, constantly adapting the software based on our feedback and always willing to jump on a call to talk things through. Can’t recommend enough!”

Miranda Poulter, TRIBE

“I wouldn’t be able to do my job effectively without Bowimi. It allows me to track stores, export sales, and plan future visits – all from my phone or laptop. An absolute life saver!”

Lauren Baker, Huel

“We are incredibly grateful to the team at Bowimi for offering The Curators a solution to our long-term issues in properly tracking our sales visits. From independent field-sales to grocery merchandising, it is so refreshing to be working with a company who are so willing to work alongside us in growing our presence in the market. They have been so adaptable, listening to our needs and suggestions from day 1 and tirelessly improving the app so that we can really maximise every single visit we undertake. I will and have been recommending them to all other brands I know!”

Toby Fleming, The Curators


We have recently started using Bowimi at Dash, and it has already made a huge impact in how we do our field sales and prospecting. We absolutely love the simplicity of it and easy access to our information. Creating personalised surveys has made it incredibly straightforward for us to see and understand our information, especially with the insight feature that creates graphs to visually represent data. The app is made even better as the team behind it are so helpful and responsive to any question or request that we may have! We would definitely recommend it for anyone working on field sales or prospecting.

Sasha Green,  Dash Water

Bowimi is the only way your team can open their phones, anywhere in the UK and see actionable tasks which are based on store sales data. This means they’re always picking the right stores to visit, at the right time, which will deliver the maximum ROI.

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