Are You Missing Out on 22% of Your Market? Why Health Supplement Brands Need Field Sales, Not Just Digital
The health & supplements industry is highly competitive, especially in the e-commerce space. Differentiate your business with field sales.
Insights
What do the ‘Kindred Spirits’ awards and FMCG field sales software have in common?
Answer: Stronger connections. In this article, we’ll be diving into the importance of network and community for FMCG brands, alongside optimised field sales software.
What do the ‘Kindred Spirits’ awards and FMCG field sales software have in common? Read More »
When you should work with a field sales agency
Starting your own field team can be daunting. Whether it’s a new product or you’re looking to make a splash in a new vertical or region, deciding whether to start hiring your own team, or outsourcing it to an agency is a decision that could make or break your project. Last week, I wrote about
When you should work with a field sales agency Read More »
Your First Month on Bowimi
Buying software sucks. There’s so much noise out there and we’ve all signed up for products we’ve not used and been tied in for 12 months 😤 Unfortunately for us, CRMs are the worst offender in this category. Teams don’t like them, they rarely get adopted and most CRMs have large set up costs and
Your First Month on Bowimi Read More »
Automation for Field Sales
When you hear the word “automation”, you’d be forgiven for thinking about robots stealing our jobs and a dystopian future where a handful of pale, eccentric billionaires own armies of mechanical workers whilst the rest of us live out our days in the metaverse. Whilst I can’t predict the future, I’m here to paint a
Automation for Field Sales Read More »
The Challenger Brand Tool Kit
Running a challenger food and drink brand can be difficult on the best of days. After a year of working with dozens of leading and early-stage challenger brands, I’ve come across a number of products and services that I feel make a real impact. For any brand with grocery accounts, Elm is quickly establishing itself
The Challenger Brand Tool Kit Read More »
The Future of Field Sales
Imagine waking up in the morning, you look at your phone and there’s a perfectly curated list of tasks for you to complete. New customers to visit, follow ups with those who haven’t placed an order in a while and a handful of relevant, new prospects to explore. The app organises your day for you,
The Future of Field Sales Read More »
